Who are the contestants of Gulder Ultimate 2021 and their names?
Gulder Ultimate Search (also called GUS) is a Nigerian reality television series, created and sponsored by Nigerian Breweries Plc to promote the Gulder Lager Beer. The first season premiered in 2004. The GUS series is also the very first 100% local content reality television programme in Nigeria and it is a survival type reality programme that highlights the struggle of Contestants (10–30 persons, depending on the reference edition), their struggles against themselves and the wild i.e. nature and their search for a hidden treasure that brings to the last person standing instant fame and fortune. The Winner of the last season in 2012 took home a 10 million naira cash prize and an SUV.
It’s been more than seven years since the last GUS auditions held. So there must really be some major thirst for what is arguably Nigeria’s biggest reality TV show.
Nigerians appear to love reality shows; over half a million applied to participate in GUS between 2004 and 2014. Another show, which is totally different from GUS, Big Brother, says it gets up to 10,000 applications every year.
And it’s not surprising because the shows promise a combination of fame, money, and guaranteed escape from the labour market plagued by unemployment; according to the National Bureau of Statistics (NBS), unemployment is expected to increase up to 35.2% in the fourth quarter of 2021.
Gulder Ultimate Search, which borders on the survival instincts of contestants, began in 2004 and ran for 11 seasons before going off air in 2014.
On Wednesday, September 1, 2021, Nigerian Breweries announced that the show is making its comeback with “The Age of Craftsmanship” as the theme of the 2021 edition.
Since Gulder Ultimate Search went off air in 2014, many fans have been calling for its return, and there are suggestions that the crash on Wednesday may have been caused by the volume of traffic from excited fans who have been anticipating the return of the show.
Gulder Ultimate 2021 Contestants
Gulder Ultimate 2021 contestants has not been name for now. The reality television show will start in October 2021 by then, the name of the contestants will be reviewed in this blog. Please stay updated on this weblog for more about the 2021 Gulder Ultimate contestants.
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